Friday, March 15, 2019

Create a Customer Avatar


My customers have the hobbies of hanging out with friends, playing sports, and relaxing. They tend to drive standard cars or pickup trucks. They watch funny and action filled TV shows like Friends or Game of Thrones. They do not have children, and only some of them are adopted. They like to read their school books and some other classics that are interesting to them. They tend to be conservative and liberal like regular college students. They are in the age range of 18-22.

I have many things in common with my avatar, including our hobbies, our age, and the kind of car we drive. I think that we have these things in common because we are all college students who are trying to get through college without spending a ton of extra money.

2 comments:

  1. Hey Nathan,
    I think that your avatar is great and I also like how you described your customer in an interesting way. I like how you also made the range between 18-22 because it is specific and your'e attacking your customer. Overall I like the work you put into this and great job man.

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  2. Hi Nathan,
    Great detail on the personalities of your avatar. I believe that in order to be a successful entrepreneur, we have to market to our customers' personalities rather than basic descriptions. I know plenty of older men who still have the heart of a 20 year old and enjoy the same things guys our age do. There's a lot of gray area that we'd miss as business-owners if we simply judged books by their cover.

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